About the E-shop

When I returned to the Czech Republic after almost 6 years, I started to miss the natural african cosmetics and foodwhich I used daily during my stay in Africa. So I went to the biggest cosmetic chains and found out that not only are the products on offer not of such quality, but that the general amount of goods is not even available. So the idea was born. Hard to implement, but not unrealistic. The idea of ​​origin E-shop Mom from Africa

E-shop visions

My main e-shop vision and overall site as such, is to transfer the atmosphere of Africa to us in the Czech Republic. Raise awareness of this beautiful continent and give you the opportunity to try its fruits. So my assortment must not miss typical African ingredients such as Shea Butter, black soap and African oils.

My main target group is mixed children and their mothers. Based on my experience with mothers of mixed children, I know that mothers do not always know how to take care of mixed hair. That's why I have a section Curly kids hair care and in my e-shop I offer products that suit such hair. Products are carefully selected and inspected Curlsbotem - an application that approves whether the products are suitable for curly hair. Such products are also of non-African origin.

Among other things, I also focus on supporting the minority group of mixed children, who find it difficult to find products or heroes of books for themselves in the Czech Republic, with whom they could identify. I intend to change this, and I hope that, thanks to my activities, one day, even in our small country, which is slowly opening up to the world, they will feel like full-fledged citizens who fit into society.

What the e-shop offers

I currently offer 100% natural african cosmetics, produced by a group of women from Ghana who pass on their production techniques from generation to generation. The products are made by hand and contain purely natural ingredients. My main assortment includes hair cosmetic a skin care. The products are also suitable for children and babies - mainly for sores and individuals with very sensitive up to eczematous skin.

In addition to African cosmetics, I also offer Organic Shop, Urtekram and other cosmetics.

Furthermore, the e-shop offers the production of personalized knitted bracelets, handmade macrame decoration and industry stationerywhere I offer my e-book and diary with animation by Belly and Chris.


Shea butter smells beautiful, is easy to spread and the son has visibly better skin. Afro hair the same, only it must not be overdone with the butter, his hair smelled like this for two days. When we run out, we will definitely buy again.

- Christina

My son suffered a lot from dry skin and since we started using this product, we no longer have dry skin and top for our hair and hair treatment !! We will definitely only buy this product, I highly recommend it !!!

- Dorotea

Hello, I would like to thank Mrs. Markéta Jelenová. We met this lady on Facebook in a group that deals with curly hair. I asked for help because I no longer knew where to go. Markéta advised me on preparations, procedures and suggested possible solutions to my problems. She chose with me products that are suitable for my fine hair and patiently helped with the selection. Instead of buying products one by one, I focused on products that fit my mane. 😀. I'm starting a new journey and it's starting to prosper. Now Markéta is helping me with the selection of other helpers and I am looking forward to her favor. What more to add. I recommend ♥ ️❤️ ♥ ️

- Šárka H.

Perfect consultation in the form of a webinar on the topic of afro hair. Thank you!

- Lenka E. Černá